Photo by Dibakar Roy on Unsplash
Location
Ammapur, Wanaparthy District, Telangana
Duration
19–30 days
Frequency
Annual
Language
Telugu, Hindi
Upcoming confirmed & estimated dates
2026
20 Oct – 7 Nov
estimated from historical pattern
The Kurumurthy Swamy Jatara is a significant annual religious festival, also known as Brahmotsavams, celebrated at the ancient Sri Kurumurthy Swamy Temple in Ammapur village, Wanaparthy District, Telangana. Dedicated to Lord Venkateswara (Kurumurthy Swamy), this temple is often referred to as 'Telangana Thirumala' or 'Poor people's Tirupati' due to its similarities with Tirupati, including its location on seven hills. The festival is distinctive for its 'Uddala Utsavam', a unique ritual involving sacred leather chappals made by local villagers. This Jatara attracts thousands of devotees, pilgrims, and cultural observers eager to witness its unique customs and spiritual fervor. It is a key event for those interested in authentic local religious practices and the fair-like atmosphere that surrounds such traditional celebrations in Telangana.
What to experience at this festival
Travel Tips
The Jatara attracts thousands of devotees, leading to significant crowds, especially during key ritual days. Be prepared for long queues and plan your temple visit during off-peak hours if possible.
Accommodation options in Ammapur village are basic, with pilgrims often relying on temple-managed shelters. Consider booking basic lodging in nearby towns like Mahabubnagar or Gadwal well in advance, as availability may be limited during the festival.
While UPI payments are becoming more common, it's advisable to carry sufficient cash for local purchases, offerings, and small vendors, as card payment facilities may not be widely available.
Restrictions
Visitors to Sri Kurumurthy Swamy Temple should adhere to the traditional dress code. Shorts, mini-skirts, middies, sleeveless tops, and low-waist jeans are not permitted inside the temple.
